Description:

What if hailing a ride felt less like a transaction and more like stepping into a personalized, immersive journey? This challenge asks you to explore the future of autonomous ride-hailing, focusing on the essential moments: the rendezvous with the vehicle, the ride itself, and the final drop-off. Imagine how you can leverage XR to transform these experiences, creating seamless, informative, and engaging interactions. Picture using XR to effortlessly locate your ride, personalize your in-vehicle environment, and receive clear, visually guided drop-off instructions.

How Might We...

• ...use XR to make the vehicle rendezvous a delightful and stress-free experience?
• ...reimagine the pickup and drop-off process with clear, visually guided information powered by XR?
• ...ensure passengers feel safe and informed throughout the entire autonomous ride-hailing journey?
• ...transform the vehicle's interior into a personalized entertainment and information hub using immersive XR?
• ...leverage XR to provide real-time updates and notifications, enhancing the overall ride-hailing experience?

Support/Resources:

• Advisors from Uber AV and Maps design team
  • Hunter Bryant
• Opportunity to present the final project in Uber Design events